A client once found me by Googling, “Sassy Copywriter.”
Here for the party.
Not Your Average Gal is all about opting out of the status quo. Sometimes that looks like a solo trip to Hong Kong. Other times that looks like finding the perfect corner of a coffee shop, putting on headphones–don’t talk to me, bro–and coming up with memorable brand slogans. That sort of relatable and punchy writing is how most of my readers–and clients!–know me.
Not Your Average Gals are kickass, blazing-their-own-path, independent-minded, free-thinking, kind-hearted and all around wonderful humans…
Oh God, the dreaded Facebook group invite. The one inviting you to another virtual party…
Up until 7 years ago, I had not done the cruise thing nor stepped foot…
The act of picking up and moving again is so much more complex than the…
Work with me.
Not Your Average Gal is a creative content studio that gives your messaging the KA-POW! it needs.
I’m here to rescue you from the constant internal battle of, “Does this sound good?” I show you how good sounding good feels.
Let’s put it all together into some cohesive content with personality. People want to know who you are. I do a bang-up job with introductions.
I’m Caroline Peterson, the woman behind Not Your Average Gal. Part-time globetrotter. Full-time sassypants. I’m a fierce advocate of women supporting women and–dammit–learning how to believe in ourselves unflinchingly.
The other cool thing? I own my own copywriting business and work with fun-loving clients.
Ready to party?
I’m accepting new clients through the rest of the year. Please drop me a line and we’ll get started with your next project!